Enigin Money

Enigin Business Advice - Prepare for the next Financial Crisis I

It looks as if the world economy could dip back into a recession.

A credit crisis and subsequent meltdown could happen again.

What does this mean for your business - your Enigin Distributor energy saving business?

At Enigin we have discovered it means we all have to work harder - the business is still out there, and if anything firms and organisations need to reduce costs all the more, what better way thatn reducing energy costs.

But working harder requires sales professionals will face some heavy challenges.

So here are a series of posts to explain exactly what you should start doing RIGHT NOW to protect your present and future energy saving business sales revenues.

Here are the first two points:

• Calm Yourself. You may be worried about the economy, your job, and everything else, but you can’t let those worries rule your thoughts and actions.  Rather than focusing on the “big picture” of a collapsing economy (if that indeed is what’s happening), think about your current situation as if you’re starting a new sales job that presents some interesting challenges to overcome.  Remember: even during the worst of times, some people (especially sales pros) end up winning.  Let’s make sure it’s you.
• Assess Your Firm’s Viability. Take a realistic look at your own firm. How vulnerable is it?  Will it go under if it becomes hard to get business loans?  What if those loans are at a much higher interest rate? Stand back and look at your firm as if you were a customer.  Would you want to do business with you?  If the answer is no, then find a job in a company that’s not so vulnerable. Today.  Right now.  Make it your top priority. However, if your firm is basically sound and not at much risk, it’s probably smarter to stay put and try to weather things out.

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